Three ways Steve Jobs made meetings insanely productive

Three ways Steve Jobs made meetings insanely productive
American businesses lose an estimated $37 billion a year due to meeting mistakes. Steve Jobs made sure Apple wasn't one of those companies. Here are three ways the iconic CEO made meetings super productive: 1. He kept meetings as small as possible Jobs kept meetings small. In his book "Insanely Simple," longtime Jobs collaborator Ken Segall detailed what it was like to work with him. In one story, Jobs was about to start a .. Then Jobs spotted someone new. "He stopped cold," Segall writes. "His eyes locked on to the one thing in the room that didn't look right. Pointing to Lorrie, he said, 'Who are you?'" Calmly, she explained that she was asked to the meeting because she was a part of related marketing projects. Jobs heard her, and then politely told her to get out. "I don't think we need you in this meeting, Lorrie. Thanks," he said. He was similarly ruthless with himself. 2. He made sure someone was responsible for each item on the agenda Jobs held people accountable for each agenda item. In a 2011 feature investigating Apple's culture, Fortune reporter Adam Lashinsky detailed a few of the formal processes that Jobs used, which led Apple to become one of the world's most valuable companies. Also Read: 14 cognitive biases that screw up your success in life At the core of Job's mentality was the "account .. 3. He wouldn't let people hide behind PowerPoint Jobs preferred "freewheeling face-to-face meetings" to more formal ones. Walter Isaacson, author of the "Steve Jobs" biography, said, "Jobs hated formal presentations, but he loved freewheeling face-to-face meetings." Every Wednesday afternoon, he had an agenda-less meeting with his marketing and advertising team. Slideshows were banned because Jobs wanted his team to debate passionately and think criti ..